The Ultimate Social Media Calendar 2021
The Ultimate Social Media Calendar 2021
We advise you to consider some of these key dates for your promotions, social media campaign ideas and even onsite content to engage customers too! Follow our social media marketing calendar 2021 to keep your customers interested and maximise those conversions on your social media channels.
January
The new year is here, it's time to get your customers engaged again and push the January blues away!
1st January – New Year’s Day
1st – 31st January – Dry January/Ginuary/Veganuary
6th January – National Shortbread Day
18th January – Blue Monday
19th January – International Popcorn Day
25th January – Burns Night
26th January – Australia Day
27th January – Chocolate Cake Day
February
Allow your customers to fall in love with your social media channel this valentines. What are you going to offer your customers?
1st February – 28th February – Black History Month (US/CA)
1st February – 28th February – LGBT History Month
5th February – World Nutella Day
6th February – Nations Begins
7th February – Super Bowl Sunday
9th February – National Pizza Day
12th February – Chinese New Year (Year of the Ox)
14th February – Valentine’s Day
14th February – BAFTA’s
15th Singles Awareness Day
16th February – Pancake Day | Shrove Tuesday
17th February – Ash Wednesday
17th February – Random Act of Kindness Day
20th February – Love Your Pet Day
March
Changing with the seasons, Spring forward your social media strategy with March dates.
1st March – St David’s Day
3rd March – World Wildlife Day
4th March – World Book Day
8th March – International Women’s Day
14th March – Mother’s Day
17th March – St Patrick’s Day
20th March – First Day of Spring
21st March – World Poetry Day
25th March – International Waffle Day
27th March – Earth Hour
28th March – Clocks go forward at 1am
April
Blow the April showers away with a killer social media strategy for Easter.
1st April – April Fool’s Day
2nd April – Good Friday
4th April – Easter Sunday
5th April – Easter Monday
10th April – Siblings Day
11th April – National Pet Day
19th April – Bicycle Day
21st April – National Tea Day
22nd April – Earth Day
23rd April – St George’s Day
May
May the fourth be with you and your customers keep on coming back to your social media channels.
3rd May – May Day
4th May – Star Wars Day
5th May – Cinco De Mayo
11th May – National Eat What You Want Day
12th May – Eid al-Fitr
13th May – World Cocktail Day
15th May – FA Cup Final | English Wine Week Begins
16th May – International Day of Light
17th May – World Baking Day
20th May – World Bee Day
18th-22nd May – Chelsea Flower Show
28th May – World Hunger Day
29th May – Champion’s Legal Final | National Biscuit Day
31st May – Spring Bank Holiday
June
We are about to be half way through the year . . . . how consistent has your social media marketing strategy been?
1st June – Beginning of Summer | Global Day of Parents
1st June – 30th – Pride Month
12th June – Queen’s Official Birthday | World Gin Day
15th June – National Beer Day (UK)
20th June – Father’s Day
21st June – International Day of Yoga
21st June – Summer Solstice
24th June – Midsummer’s Day
25th June – National Cream Tea Day
26th June – London Pride | Tour De France Starts
28th June – Wimbledon Starts (ends 11th July)
July
School's out for summer are you pushing your products enough on social media? More time to buy!
4th – 5th July – American Independence Day
7th July – World Chocolate Day
14th July – Bastille Day
17th July – World Emoji Day
19th July – Eid-al Adha
22nd July – School Holidays
23rd July – Tokyo Olympics Opening Ceremony
31st July – National Avocado Day
August
The month of bank holidays means one thing - more time to buy online or through social media. Too early for Christmas?
1st August - Edinburgh Fringe Festival starts
2nd August – Summer Bank Holiday
6th August – International Beer Day
8th August – International Cat Day | Tokyo Olympics Closing Ceremony
9th August – Book Lovers Day
19th August – World Photo Day
26th August – National Dog Day | National Burger Day
29th – 30th August – Notting Hill Carnival
31st August – Summer Bank Holiday
September
The final quarter of the year are you ready to smash it? Is it still too early to start thinking about Christmas?
4th September - World Beard Day
5th September – Back to School (differs per school)
6th September – Read a Book Day
12th September – National Chocolate Milkshake Day
13th September - Roald Dahl Day
16th September – World Guacamole Day | 100 Day until Christmas
27th September – World Tourism Day
October
Don't scare your customers away this Halloween, keep them coming back!
1st – 31st October – Black History Month (UK)
1st – 31st October – Breast Cancer Awareness Month
1st – 31st October – Go Sober for October (Stoptober)
1st October – International Coffee Day | World Vegetarian Day
3rd October - Grandparent’s Day
4th October - World Animal Day
10th October – World Mental Health Day
16th October – World Food Day
22nd October – National Nut Day
25th October – World Pasta Day
26th October – National Pumpkin Day
29th October – National Cat Day
31st October – Halloween | BST ends
November
We hope you've thought about Christmas because it's just around the corner! Also don't forget, November is one of the biggest social media and ecommerce months!
1st – 30th November – Movember (Men’s Health Awareness Month)
1st November – World Vegan Day
5th November – Guy Fawkes Night
11th November – Remembrance Day
13th November- World Kindness Day
14th November – Remembrance Sunday
20th November - World Children’s Day
25th - November - Thanksgiving
26th November – Black Friday
29th – November – Cyber Monday
30th November – St Andrew’s Day
December
Your final month of the year is here, it's time to sell sell sell!
4th December – National Cookie Day
14th December – Christmas Jumper Day
21st December – Winter Solstice
24th December - Christmas Eve
25th December – Christmas Day
26th December – Boxing Day
31st December – New Year’s Eve