Crisis PR Agency

Crisis PR & Reputation Management That Puts You Back in Control

At Honest London, we specialise in high-stakes crisis PR for brands, businesses, and public figures. Whether you are facing media scrutiny, online backlash, false accusations, or reputation damage, we provide strategic, discreet, and results-driven crisis management to protect your reputation and future.

For high-profile figures or those requiring complete discretion, Lauren personally handles every aspect of your crisis strategy. Privacy is a priority, and if needed, we can arrange non-disclosure agreements before an initial call, ensuring confidentiality from the very first conversation.

Expert Crisis PR When You Need It Most

A crisis can unfold in minutes. The way you respond determines whether the situation is contained or spirals out of control. We move fast, assess the risks, and take decisive action to minimise damage and regain control of the narrative.

How We Handle Crises

• Crisis Communication and Media Strategy – We craft clear, controlled messaging to manage public perception and prevent further reputational harm.

• Reputation Management and Online Crisis Response – Whether it is viral backlash, misinformation, or damaging media coverage, we work to repair and restore your image.

• Press and Media Handling – We work directly with journalists and media outlets to ensure fair coverage and stop unnecessary escalation.

• Social Media Crisis Control – From handling negative press on social platforms to removing defamatory content, we act fast to protect your online presence.

• Strategic Silence and Legal Coordination – Sometimes the best response is no response. We work alongside legal teams to ensure a measured and effective approach.

A Modern Approach to Crisis PR

Traditional crisis PR relies on generic statements and rigid playbooks that fail to address the speed and complexity of modern media. A one-size-fits-all approach does not work in today’s landscape, where a single post, article, or leaked message can spread in seconds.

At Honest London, we take a modern, adaptable approach that goes beyond issuing statements and hoping for the best. We focus on real-time strategy, digital crisis management, and audience-specific messaging to ensure your response is effective across multiple platforms.

• Press Removal and Edits – Where possible, we work to remove or amend damaging articles to control how your story is told.

• Google Search Priority – We manage what appears in search results, pushing damaging content down and ensuring the right narrative is seen first.

• Social Media-Focused Crisis Management – Public perception is shaped on platforms like Twitter, Instagram, and TikTok. We actively monitor, respond, and adjust strategies in real-time.

• Strategic Messaging Across All Platforms – A single statement does not work for every audience. We tailor responses for journalists, stakeholders, and the public to minimise backlash and maximise impact.

A crisis today is not just about managing headlines. It is about navigating digital narratives, social media, and search visibility with precision. Our modern approach ensures you do not just survive a crisis but take control of the conversation.

Who We Work With

Our crisis PR expertise spans politicians, A-list celebrities, CEOs, luxury brands, global corporations, YouTubers, athletes, tech entrepreneurs, influencers, and high-profile individuals across the USA, UK, EU, and APAC.

We have handled some of the most sensitive and high-profile cases, from Hollywood scandals and corporate leaks to political reputation repair and sports controversies.

Unlike many agencies, we do not rely on generic crisis statements or media spin. Every strategy is built on truth, discretion, and the best course of action to protect your future.

Cutting Through the Noise – We Listen to You

In a crisis, the loudest voices are not always the most important ones. Public perception is shaped by rumours, speculation, and sensationalist headlines, but the truth is rarely that simple.

At Honest London, we do not get caught up in the noise. We focus on your side of the story. Our job is to navigate controversy, remove distractions, and craft a clear, strategic response that reflects reality rather than online hysteria.

While others react, we stay calm, take control, and act strategically.

Why Choose Honest London for Crisis PR?

• Led by an Industry Expert – Founded by Lauren Beeching, a trusted BBC and Sky News commentator and one of the most sought-after crisis PR strategists.

• Trusted by High-Profile Clients – We have worked with global brands and public figures, handling high-stakes cases with complete discretion.

• Expert Media and Press Handling – We know how the media works and use our experience to manage coverage effectively.

• More Than Damage Control – We do not just fix crises. We turn them into opportunities to strengthen and rebuild reputations.
  

Act Fast – Crisis PR Requires Immediate Action

Every crisis is unique, and delays can be costly. A fast, well-executed response can mean the difference between long-term reputation damage and a managed resolution.

At Honest London, Lauren personally handles all crisis PR initial calls, ensuring complete discretion from the very first conversation. If needed, we can arrange an NDA before speaking.

Unlike many agencies, we do not charge for the first call. Crisis PR is a two-way decision. You may decide we are not the right fit, or Lauren may assess the situation and feel the same. Charging for that initial conversation simply would not sit right with us.

If staying silent is your best option, we will tell you outright. No unnecessary strategies, no wasted spend, just honest, expert advice when you need it most.

Contact Honest London today for a confidential consultation and let us take control before the situation escalates.