Crisis PR Agency

Crisis PR & Reputation Management that puts you back in control

At Honest London, we specialise in high-stakes crisis PR, online crisis management, and reputation repair for companies, brands, organisations, and public figures. Whether you are facing media scrutiny, online backlash, false accusations, or long-term reputational damage, we provide strategic, discreet, and results-driven crisis management designed to protect your image and your future.

A crisis can involve media investigations, online allegations, coordinated harassment, regulatory scrutiny, or reputational damage that escalates quietly over time. Our crisis PR work focuses on containment, correction, and long-term reputation repair, not reactive statements or short-term fixes.

Every crisis PR case is personally led by Lauren Beeching, one of the UK’s most trusted crisis management experts and a regular commentator for BBC News, Sky News, ITV, and The Sunday Times. Lauren works directly with clients from the first call through to resolution, ensuring complete confidentiality. Sensitive information is never passed through agency teams or junior staff. If required, a non-disclosure agreement can be arranged before any initial discussion.

Expert Crisis PR when you need it most

A crisis can escalate in minutes. The way a company, public figure, or organisation responds can determine whether a situation is contained or allowed to spiral.

We move quickly, assess risk calmly, and take decisive action to protect reputations and regain control of the narrative. Our focus is always on what actually matters, not what generates the loudest online reaction.

How We Handle Crises

Crisis communication and media strategy
Clear, controlled messaging designed to manage public perception and prevent further reputational harm.

Reputation management and online crisis response
Tackling viral backlash, misinformation, coordinated attacks, and damaging press coverage across search and social platforms.

Press and media handling
Direct engagement with journalists and editors to correct inaccuracies, manage framing, and prevent escalation.

Social media crisis control
Reputation management across TikTok, Instagram, X, LinkedIn, and other high-speed platforms where narratives move fast.

Strategic silence and legal coordination
Working alongside legal teams when no public comment is the safest and most effective strategy.

A modern flexible approach to Crisis PR

Traditional crisis PR for businesses and high-profile individuals often relies on generic statements and rigid playbooks that cannot keep pace with modern media. A single post, leaked email, or misleading article can spread globally within seconds.

Our approach is adaptive, precise, and digital-first:

Press removal and edits
Removing or amending damaging online articles wherever possible.

Search result management
Managing Google rankings so credible, accurate information is prioritised.

Platform-specific crisis strategies
Each platform behaves differently. Our response reflects how audiences actually react on each one.

Targeted messaging for different audiences
One statement rarely works for everyone. We adapt messaging for journalists, customers, investors, stakeholders, and the public simultaneously.

Who we work with

Our crisis PR and reputation management services support:

• Politicians and public figures
• Global corporations and fast-growing firms
• Luxury brands and household names
• Entrepreneurs, founders, and CEOs
• High-profile individuals in sport, entertainment, and technology
• Influencers and digital creators

Lauren has personally managed some of the most sensitive and high-profile crises across the UK, USA, EU, and APAC, including political reputation repair, celebrity scandal response, corporate leaks, and long-running online harassment cases.
Why choose Honest London for Crisis PR

Why choose Honest London for crisis PR

Led by an industry expert
Lauren Beeching is a recognised authority on crisis PR, trusted by major news networks for live analysis and expert commentary.

Confidential, personal service
Every case is handled directly by Lauren. Sensitive details are never shared with unnecessary third parties.

Proven results under pressure
Extensive experience managing crises for well-known brands and public figures in high-risk situations.

More than damage control
We focus on repairing reputations and creating a clear path to rebuilding long-term public trust.

Cutting through the noise, we listen to you

In a crisis, the loudest voices are rarely the most important ones. Public perception is often driven by speculation, misinformation, and sensationalist headlines, but the reality is usually more complex.

At Honest London, we do not react to hysteria. We focus on your position, your risks, and the strategy that best protects your reputation. Our role is to remove distractions, challenge unhelpful narratives, and craft a response that reflects reality rather than online outrage.

While others react, we stay calm, take control, and act strategically.

Why Choose Honest London for Crisis PR?

• Led by an Industry Expert – Founded by Lauren Beeching, a trusted BBC and Sky News commentator and one of the most sought-after crisis PR strategists.

• Trusted by High-Profile Clients – We have worked with global brands and public figures, handling high-stakes cases with complete discretion.

• Expert Media and Press Handling – We know how the media works and use our experience to manage coverage effectively.

• More Than Damage Control – We do not just fix crises. We turn them into opportunities to strengthen and rebuild reputations.
  

Act Fast – Crisis PR Requires Immediate Action

Every crisis is different, and hesitation can be costly. A fast, well-structured response can be the difference between a contained issue and long-term reputational harm.

At Honest London, your initial crisis PR call is always with Lauren Beeching and is free of charge. This is a two-way conversation. You may decide we are not the right fit, or Lauren may recommend an alternative route. If silence is the strongest option, you will be advised clearly, without unnecessary strategies or wasted spend.